Data protection declaration for visitors to our website
Hello and thank you for your interest in our website. Among other things, we take your rights to privacy, data protection and informational self-determination very seriously. We would therefore like to inform you about the following:
Das geht anders – Blog für Freie Energie, also run as gehtander.de, represented by the managing director Reinhard Wirth,
Aruper Straße 30, 24891 Struxdorf, Germany.
Telephone: +49 (0)4623/183973 (with answering machine)
Who is responsible for data protection at our company?
In principle, everyone is responsible for the issue of data protection. Your contact person is Reinhard Wirth.
What happens when you use the website for purely informational purposes?
The legal basis for this is Article 6 Paragraph 1 Sentence 1 Letter f of the DSGVO, according to which the processing of personal data is possible even without the consent of the person concerned if the processing is necessary to protect the legitimate interests of the person responsible or a third party, unless the interests or fundamental rights and Fundamental freedoms of the data subject, which require the protection of personal data, prevail, especially if the data subject is a child. The aforementioned purposes are in our interest. We currently do not use cookies.
How do we use Klick-Tipp?
(1) In online communication with you, we use the services of KLICK-TIPP LIMITED, 15 Cambridge Court, 210 Shepherd’s Bush Road, London W6 7NJ, United Kingdom. The representative of KLICK-TIPP LIMITED in accordance with Article 27 DSGVO is the Waterton Knowledge Center WKC UG, Friedrichstr. 53a, 15537 Erkner, represented by Ulf Castelle, DSGVO-vertreter@klicktipp.com. We obtain these services through a main contractual relationship with Digistore24 GmbH, St.-Godehard-Straße 32, 31139 Hildesheim. Digistore24 is a reseller who procures products or services such as Klick-Tipp and sells them to buyers without any significant further processing. With Klick-Tipp itself we have also concluded order processing within the meaning of Article 28 DSGVO. This ensures that we have full control over the personal data processed there and that Klick-Tipp implements our instructions in mirror image.
(2) At Klick-Tipp we store your contact details and, if necessary, process the data that we process using the online marketing tools described in more detail in this data protection declaration. Because these providers are fully integrated into Klick-Tipp via a secure interface. It is therefore possible that Klick-Tipp takes note of this data, although – as already mentioned above – Klick-Tipp has no own right to use this data and is completely subject to our instructions.
(3) At Klick-Tipp we also have the option of linking your personal data with so-called tags. Klick-Tipp differentiates between two types of tags:
SmartTags: When a contact signs up using a signup form, they automatically receive a tag with the name of that signup form. In addition, Klick-Tipp automatically sets the tags “email received”, “email opened”, “email clicked” and “email viewed in the browser”.
Manual tags: In addition to SmartTags, manual tags can be created. For example, you can tag contacts with the tag “Customer” or, more specifically, with the tag “Product B purchased.”
(4) Details about these and other options that we use at Klick-Tipp can be found in the KlickTipp manual.
(5) Klick-Tipp’s data protection declaration can be found here.
(6) Klick-Tipp’s anti-spam policy can be found here.
What happens to your data in our newsletter?
(1) With your consent, you can subscribe to our newsletter, with which we inform you about our current interesting offers. The advertised goods and services are named in the declaration of consent. The legal basis is then your consent in accordance with Article 6 Paragraph 1 Sentence 1 Letter a DSGVO. We store the data until you revoke your consent.
(2) To register for our newsletter we use the so-called double opt-in procedure. This means that after you register, we will send you an email to the email address you provided, in which we will ask you to confirm that you would like to receive the newsletter. If you do not confirm your registration within seven days, your information will be blocked and automatically deleted after one month. In addition, we store the IP addresses you use and the times of registration and confirmation. The purpose of the procedure is to be able to prove your registration and, if necessary, to clarify any possible misuse of your personal data.
(3) We process the following data: name, email address, double opt-in status, IP address, date, time, GEO data upon registration.
(4) Unsubscribe: You can revoke your consent to receive the newsletter at any time and unsubscribe from the newsletter. You can declare your revocation by clicking on the unsubscribe link provided in every newsletter email or write to info@geheimnisfreieenergie.de or by sending a message to the contact details provided in the legal notice.
(5) We would like to point out that we evaluate your user behavior when sending the newsletter. You can find out more under “How do we use Klick-Tipp?”.
How do we use Google Analytics?
(1) This website uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files that are stored on your computer and that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, if IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website and internet usage to the website operator. The legal basis is Article 6 Paragraph 1 Sentence 1 Letter f DSGVO, Article 6 Paragraph 1 Sentence 1 Letter f GDPR, according to which the processing of personal data is possible even without the consent of the person concerned if the processing is to protect the legitimate interests of the person responsible or a third party is necessary unless the interests or fundamental rights and freedoms of the data subject that require the protection of personal data outweigh them, in particular if the data subject is a child. Our legitimate business interest is to evaluate user behavior on this website. Your interests are protected through your avoidance options, which we will describe later, and anonymization. We have also entered into an order processing agreement with the provider and thus ensured our right to issue instructions to the provider. We delete the data after 14 months at the latest.
(2) The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
(3) This website uses Google Analytics with the extension “_anonymizeIp()”. This means that IP addresses are further processed in abbreviated form, which means that any personal connection can be ruled out. If the data collected about you is personally related, this will be excluded immediately and the personal data will be deleted immediately.
(4) We use Google Analytics to analyze the use of our website and to regularly improve it. We can use the statistics obtained to improve our offering and make it more interesting for you as a user. For the exceptional cases in which personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
(5) Third-party information: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. User conditions: http://www.google.com/analytics/ terms/de.html, overview of data protection: http://www.google.com/intl/de/analytics/learn/privacy.html, and the data protection declaration: http://www.google.de/intl/de/ policies/privacy.
How do we use social media plugins?
(1) We currently use the following social media plug-ins: Facebook, Google+, Twitter, Instagram. We use the so-called two-click solution. This means that when you visit our site, no personal data will initially be passed on to the plug-in providers. You can recognize the provider of the plug-in by the marking on the box using its first letter or logo. We give you the opportunity to communicate directly with the provider of the plug-in using the button. Only if you click on the marked field and thereby activate it will the plug-in provider receive the information that you have accessed the corresponding website of our online offering. In addition, the data mentioned in paragraph 3 will be transmitted. In the case of Facebook and Xing, according to the respective providers in Germany, the IP address is anonymized immediately after collection. By activating the plug-in, your personal data will be transmitted to the respective plug-in provider and stored there (for US providers in the USA). Since the plug-in provider collects data primarily via cookies, we recommend that you delete all cookies using your browser’s security settings before clicking on the grayed out box.
(2) We have no influence on the data collected and data processing operations, nor are we aware of the full extent of data collection, the purposes of processing, or the storage periods. We also have no information about the deletion of the data collected by the plug-in provider.
(3) The plug-in provider saves the data collected about you as usage profiles and uses them for advertising, market research and/or needs-based design of its website. Such an evaluation is carried out in particular (also for users who are not logged in) to display tailored advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles; to exercise this you must contact the respective plug-in provider. Through the plug-ins we offer you the opportunity to interact with social networks and other users so that we can improve our offering and make it more interesting for you as a user.
(4) Data is passed on regardless of whether you have an account with the plug-in provider and are logged in there. If you are logged in to the plug-in provider, the data we collect will be assigned directly to your existing account with the plug-in provider. If you press the activated button and e.g. For example, if you link the page, the plug-in provider also saves this information in your user account and shares it publicly with your contacts. We recommend that you log out regularly after using a social network, but especially before activating the button, as this allows you to avoid being assigned to your profile with the plug-in provider.
(5) Further information on the purpose and scope of data collection and its processing by the plug-in provider can be found in the data protection declarations of these providers provided below. There you will also receive further information about your rights in this regard and setting options to protect your privacy.
(6) We also maintain a company page for each of these providers. If you interact with this company website, it is possible that the provider will process your data as described in paragraphs 2 to 5.
(7) The legal basis is Article 6 Paragraph 1 Sentence 1 Letter f GDPR, Article 6 Paragraph 1 Sentence 1 Letter f GDPR, according to which the processing of personal data is possible even without the consent of the person concerned if the processing is to safeguard the legitimate interests of the person responsible or a third party is necessary, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data outweigh them, in particular if the data subject is a child. Our legitimate business interest is to give you the opportunity to voluntarily interact with us on social networks – as described here.
(8) Addresses of the respective plug-in providers and URLs with their data protection information:
a) Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA; http://www.facebook.com/policy.php; Further information on data collection: http://www.facebook.com/help/186325668085084, http://www.facebook.com/about/privacy/your-info-on-other#applications and http://www.facebook .com/about/privacy/your-info#everyoneinfo. Facebook has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
b) Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA; https://www.google.com/policies/privacy/partners/?hl=de. Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
c) Twitter, Inc., 1355 Market St, Suite 900, San Francisco, California 94103, USA; https://twitter.com/privacy. Twitter has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
d) Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA, https://help.instagram.com/155833707900388
How do we use Easy Social Share Buttons?
We use the Easy Social Share Buttons tool. This is a Word Press plugin that allows you to trigger social media plugins (e.g. “like” function) or to interact with our website in another way. Further information can currently be found here: https://de.wordpress.org/plugins/easy-social-share-buttons/. We would like to point out that this text is written in English and, as far as we know, there is currently no official German translation. We have also implemented a two-click solution here, see our comments under “How do we use social media plugins?”.
How do we use Shariff share buttons?
Share content via plugins (Facebook, Google+1, X/Twitter & Co.)
With the social sharing tool – Shariff from the computer magazine ct – we as website operators protect the privacy of our visitors from the excessive curiosity of social networks such as Facebook, Google+ and Twitter. One click is all it takes for visitors to share a page with friends.
With Shariff you can use social media without putting your privacy at unnecessary risk. The c’t project Shariff replaces the usual share buttons on social networks and protects your surfing behavior from prying eyes. Nevertheless, a single click on the button is enough to share information with others. You don’t need to do anything else – the webmaster has already taken care of everything.
The usual social media buttons transfer user data to Facebook & Co. every time a page is viewed and provide the social networks with precise information about your surfing behavior (user tracking). You do not need to be logged in or a member of the network. In contrast, a Shariff button only establishes direct contact between the social network and the visitor when the latter actively clicks on the share button.
With this, Shariff prevents you from leaving a digital trace on every page you visit and improves data protection. Then you can like, +1 or tweet as you see fit – the social network will not receive any more information.
Thanks to Shariff, the display of “likes” comes from the operator of the page with the buttons. Because Shariff is integrated by the webmaster, you as a visitor don’t have to do anything else.
How do we use Pinterest?
(1) We use the social network Pinterest, Pinterest, Inc., 808 Brannan St, San Francisco, CA 94103, USA (hereinafter referred to as “Pinterest”). The websites, apps and services at Pinterest.de are currently provided by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland. You can find more detailed and current information here: https://policy.pinterest.com/de/impressum.
(2) By clicking the Pinterest button, Pinterest receives the information that you have accessed the corresponding page on our website. If you are logged in to Pinterest, Pinterest can assign the visit to your Pinterest account. The data transmitted by clicking the button is stored by Pinterest in the USA. If you do not agree to this, then you must log out of your Pinterest account before clicking the button. We ourselves have no influence over the further fate of this data.
(3) Further information about the type of data processed, scope, purpose of data processing and further handling of the data can currently be found here: https://policy.pinterest.com/de/privacy-policy.
(4) The legal basis is Article 6 Paragraph 1 Sentence 1 Letter f GDPR, Article 6 Paragraph 1 Sentence 1 Letter f GDPR, according to which the processing of personal data is possible even without the consent of the person concerned if the processing is to safeguard the legitimate interests of the person responsible or a third party is necessary, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data outweigh them, in particular if the data subject is a child. Our legitimate business interest is to give you the opportunity to voluntarily interact with us via this provider – as described here.
How do we use YouTube videos?
(1) We have integrated YouTube videos into our online offering, which are stored on http://www.YouTube.com and can be played directly from our website. We have also implemented a two-click solution here, see our comments under “How do we use social media plugins?”.
(2) By visiting the website, YouTube receives the information that you have accessed the corresponding subpage of our website. In addition, the data mentioned in paragraph 3 will be transmitted. This occurs regardless of whether YouTube provides a user account through which you are logged in or whether there is no user account. If you are logged in to Google, your data will be assigned directly to your account. If you do not want it to be associated with your YouTube profile, you must log out before activating the button. YouTube saves your data as usage profiles and uses them for advertising, market research and/or needs-based design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide tailored advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles; to exercise this you must contact YouTube.
(3) Further information on the purpose and scope of data collection and processing by YouTube can be found in the data protection declaration. There you will also find further information about your rights and setting options to protect your privacy: https://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
(4) We also maintain a company page with this provider. If you interact with this company site, it is possible that the provider will process your data as described in paragraphs 2 and 3.
(5) The legal basis is Article 6 Paragraph 1 Sentence 1 Letter f GDPR, Article 6 Paragraph 1 Sentence 1 Letter f GDPR, according to which the processing of personal data is possible even without the consent of the person concerned if the processing is to safeguard the legitimate interests of the person responsible or a third party is necessary, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data outweigh them, in particular if the data subject is a child. Here we refer to our interest in direct advertising in accordance with Recital 47 a.E. GDPR.
How do we use Google AdSense?
(1) This website uses the online advertising service Google AdSense, through which you can be presented with advertising tailored to your interests. Our aim is to show you advertising that might be of interest to you in order to make our website more interesting for you. For this purpose, statistical information about you is collected, which is processed by our advertising partners. These advertisements can be identified by the reference “Google ads” in the respective advertisement.
(2) By visiting our website, Google receives the information that you have accessed our website. To do this, Google uses a web beacon to set a cookie on your computer. The data mentioned in paragraph 3 will be transmitted. We have no influence on the data collected, nor are we aware of the full extent of the data collection and the storage period. Your data will be transferred to the USA and evaluated there. If you are logged in with your Google account, your data can be assigned directly to it. If you do not want to be associated with your Google profile, you must log out. It is possible that this data will be passed on to Google’s contractual partners, third parties and authorities. This website also has third-party Google AdSense ads enabled. The aforementioned data can be transferred to these third parties (named at https://support.google.com/dfp_sb/answer/94149).
(3) You can prevent the installation of Google AdSense cookies in various ways: a) by setting your browser software accordingly; in particular, suppressing third-party cookies means that you will not receive any advertisements from third-party providers; b) by deactivating interest-based ads on Google via the link http://www.google.de/ads/preferences, whereby this setting will be deleted when you delete your cookies; c) by deactivating the interest-based ads of the providers that are part of the self-regulatory campaign “About Ads” via the link http://www.aboutads.info/choices, although this setting will be deleted when you delete your cookies; d) by permanently deactivating it in your Firefox, Internet Explorer or Google Chrome browsers under the link http://www.google.com/settings/ads/plugin. We would like to point out that in this case you may not be able to fully use all of the functions of this offer.
(4) Further information on the purpose and scope of data collection and processing as well as further information on your rights in this regard and setting options to protect your privacy can be obtained from: Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA; Data protection conditions for advertising: http://www.google.de/intl/de/policies/technologies/ads. Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
(5) The legal basis is Article 6 Paragraph 1 Sentence 1 Letter f GDPR, Article 6 Paragraph 1 Sentence 1 Letter f GDPR, according to which the processing of personal data is possible even without the consent of the person concerned if the processing is to safeguard the legitimate interests of the person responsible or a third party is necessary, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data outweigh them, in particular if the data subject is a child. Here we refer to our interest in direct advertising in accordance with Recital 47 a.E. GDPR. We delete the data as soon as the purpose no longer applies, at the latest if you opt out of processing.
How do we use the Amazon affiliate program?
(1) We are participants in the Amazon Europe S. à affiliate program. r. l. and partners in the advertising program designed to provide a medium for websites to earn advertising fees by placing advertisements and links to amazon.de. We use the program to show you advertising that is of interest to you and to make our website more interesting for our users.
(2) To provide the advertisements, statistical information about you is collected, which is processed by our advertising partners. By visiting the website, Amazon receives the information that you have accessed the corresponding page on our website. To do this, Amazon uses web beacons to determine your needs and, if necessary, sets a cookie on your computer. The data mentioned in paragraph 3 will be transmitted. We have no influence on the data collected, nor are we aware of the full extent of the data collection and the storage period. If you are logged in to Amazon, your data can be assigned directly to your account there. If you do not want to be associated with your Amazon profile, you must log out. It is possible that your data will be passed on to Amazon contractual partners and authorities. We have neither influence on the data collected nor are we aware of the full extent of data collection. The data is transferred to the USA and evaluated there.
(3) You can prevent the installation of Amazon Partner Program cookies in various ways: a) by setting your browser software accordingly; in particular, suppressing third-party cookies means that you will not receive any advertisements from third-party providers; b) by deactivating interest-based ads on Amazon via the link http://www.amazon.de/gp/dra/info; c) by deactivating the interest-based ads of providers that are part of the self-regulatory campaign “About Ads” via the link http://www.aboutads.info/choices, whereby these settings will be deleted when you delete your cookies. We would like to point out that in this case you may not be able to fully use all of the functions of this offer.
(5) Further information on the purpose and scope of data collection and its processing as well as further information on your rights in this regard and setting options to protect your privacy can be obtained from: Amazon EU S.à.r.l, Amazon Services Europe, in addition to the above-mentioned data protection declaration S.à.r. l. and Amazon Media EU S.à.r. l., all three located at 5, Rue Plaetis, L–2338 Luxembourg; Email: ad-feedback@amazon.de. Amazon has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. Further information on Amazon’s use of data can be found in the company’s privacy policy: http://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401 and at: http:// www.amazon.de/gp/BIT/InternetBasedAds.
(6) The legal basis is Article 6 paragraph 1 sentence 1 lit or a third party is necessary, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data outweigh them, in particular if the data subject is a child. Here we refer to our interest in direct advertising in accordance with Recital 47 a.E. GDPR. We delete the data as soon as the purpose no longer applies, at the latest if you opt out of processing.
How do we use Google Adwords Conversion?
(1) We use the Google Adwords service to draw attention to our attractive offers on external websites using advertising materials (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data from the advertising campaigns. Our interest is to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of advertising costs.
(2) These advertising materials are delivered by Google via so-called “ad servers”. To do this, we use ad server cookies, through which certain parameters can be measured to measure success, such as display of ads or clicks by users. If you reach our website via a Google ad, Google Adwords will store a cookie on your PC. These cookies usually expire after 30 days and are not intended to identify you personally. The analysis values for this cookie are usually the unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions) and opt-out information (marking that the user does not would like to be addressed more).
(3) These cookies enable Google to recognize your internet browser. If a user visits certain pages of an Adwords customer’s website and the cookie stored on their computer has not yet expired, Google and the customer can recognize that the user clicked on the ad and was redirected to this page. Each Adwords customer is assigned a different cookie. Cookies cannot therefore be tracked via the websites of Adwords customers. We ourselves do not collect or process any personal data in the advertising measures mentioned. We only receive statistical evaluations from Google. Based on these evaluations, we can identify which of the advertising measures used are particularly effective. We do not receive any further data from the use of advertising materials; in particular, we cannot identify users based on this information.
(4) Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the extent and further use of the data collected by Google through the use of this tool and therefore inform you according to our knowledge: By integrating AdWords Conversion, Google receives the information that you have accessed the corresponding part of our website accessed or clicked on an advert from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will find out and store your IP address.
(5) You can prevent participation in this tracking process in various ways: a) by setting your browser software accordingly; in particular, suppressing third-party cookies means that you will not receive any advertisements from third-party providers; b) by deactivating cookies for conversion tracking by setting your browser so that cookies from the domain “www.googleadservices.com” are blocked, https://www.google.de/settings/ads, whereby this setting will be deleted if you delete your cookies; c) by deactivating the interest-based ads of the providers that are part of the self-regulatory campaign “About Ads” via the link http://www.aboutads.info/choices, although this setting will be deleted when you delete your cookies; d) by permanently deactivating it in your Firefox, Internet Explorer or Google Chrome browsers under the link http://www.google.com/settings/ads/plugin. We would like to point out that in this case you may not be able to fully use all of the functions of this offer.
(6) Further information about data protection at Google can be found here: http://www.google.com/intl/de/policies/privacy and https://services.google.com/sitestats/de.html. Alternatively, you can visit the Network Advertising Initiative (NAI) website at http://www.networkadvertising.org. Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
(7) The legal basis is Article 6 Paragraph 1 Sentence 1 Letter f GDPR, Article 6 Paragraph 1 Sentence 1 Letter f GDPR, according to which the processing of personal data is possible even without the consent of the person concerned if the processing is to safeguard the legitimate interests of the person responsible or a third party is necessary, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data outweigh them, in particular if the data subject is a child. Here we refer to our interest in direct advertising in accordance with Recital 47 a.E. GDPR. We delete the data as soon as the purpose no longer applies, at the latest if you opt out of processing.
How do we use Google Remarketing?
We use the Google Remarketing application. This is a process that we would like to address with you again. This application allows you to see our advertisements as you continue to use the Internet after you visit our website. This is done using cookies stored in your browser, through which your usage behavior when you visit various websites is recorded and evaluated by Google. This allows Google to determine your previous visit to our website. Google says it does not combine the data collected as part of remarketing with your personal data, which may be stored by Google. In particular, according to Google, pseudonymization is used in remarketing. This happens across devices on all devices where you are logged in with a Google account or were logged in for just a short moment. You have the option to revoke this consent at any time; This can be done by simply sending a message, without any prerequisites and with effect for the future, to the contact channels mentioned in our legal notice.
How do we use Facebook Pixel with advanced matching?
With your consent, you have allowed us to use the Facebook Pixel analysis tool from Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA; http://www.facebook.com/policy.php; Further information on data collection: http://www.facebook.com/help/186325668085084, http://www.facebook.com/about/privacy/your-info-on-other#applications and http://www.facebook Use .com/about/privacy/your-info#everyoneinfo. Facebook has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. Facebook Pixel is an analysis tool that can be used to measure the effectiveness of advertising. It is usually used to understand and track people’s actions on a website. You implement the Facebook pixel on a website by placing the pixel code in the header of the website. When someone then visits the website and takes an action (for example, makes a purchase), the Facebook pixel is triggered and the action is reported. In this way, you find out when a customer takes an action and can evaluate it. There is also the option of extended comparison, which we also use and which is also covered by your consent. The Facebook Pixel makes it possible to store customer data such as: B. First name, last name, email address, etc. to be transmitted to Facebook and enriched with existing tracking data. This makes it possible to collect data from non-Facebook users or to record users who are not logged in to Facebook while visiting a website. This means that website visitors are tracked via Facebook, which deliberately prevents the storage of third-party cookies. You have the option to revoke this consent at any time; This can be done by simply sending a message, without any prerequisites and with effect for the future, to the contact channels mentioned in our legal notice.
How do we use the Facebook Custom Audiences tool?
The website also uses the remarketing function “Custom Audiences” from Facebook Inc. (“Facebook”). This means that users of the website can be shown interest-based advertisements (“Facebook Ads”) when they visit the social network Facebook or other websites that also use the process. Our aim is to show you advertising that is of interest to you in order to make our website more interesting for you. Due to the marketing tools used, your browser automatically establishes a direct connection with the Facebook server. We have no influence on the extent and further use of the data collected by Facebook through the use of this tool and therefore inform you according to our level of knowledge: By integrating Facebook Custom Audiences, Facebook receives the information that you have accessed the corresponding website of ours Visited our website or clicked on an advertisement from us. If you are registered with a Facebook service, Facebook can assign the visit to your account. Even if you are not registered with Facebook or have not logged in, there is a possibility that the provider will find out and store your IP address and other identifying features. Deactivating the “Facebook Custom Audiences” function is possible for logged in users at https://www.facebook.com/settings/?tab=ads#_. Further information on data processing by Facebook can be found at https://www.facebook.com/about/privacy. You can revoke your consent at any time by sending an informal message to one of the contact channels specified in our legal notice. The legal basis is Article 6 Paragraph 1 Sentence 1 Letter f of the GDPR, according to which the processing of personal data is possible even without the consent of the person concerned if the processing is necessary to safeguard the legitimate interests of the person responsible or a third party, provided that the interests or fundamental rights and freedoms are not violated of the data subject that require the protection of personal data, particularly if the data subject is a child. Here we refer to our interest in direct advertising in accordance with Recital 47 a.E. GDPR. We delete the data as soon as the purpose no longer applies, at the latest if you opt out of processing.
How do we use A/B testing?
(1) This website continues to analyze user behavior via so-called A/B testing. We can show you our websites with slightly different content, depending on the profile assignment. This allows us to analyze our offering, improve it regularly and make it more interesting for you as a user.
(2) For this evaluation, cookies (more information in paragraph 3) are stored on your computer. The person responsible stores the information collected in this way exclusively on its server in [Germany]. You can prevent the evaluation by deleting existing cookies and preventing the storage of cookies. If you prevent the storage of cookies, we would like to point out that you may not be able to use our website to its full extent. You can prevent the storage of cookies by setting your browser.
(3) Before the analyzes are carried out, the IP addresses are further processed in a shortened form, so that any direct personal reference can be ruled out. The IP address transmitted by your browser is not combined with other data collected by us.
(4) The service provider for the analysis is KLICK-TIPP LIMITED, 15 Cambridge Court, 210 Shepherd’s Bush Road, London W6 7NJ. Information from the third-party provider on data protection can be found at https://www.klick-tipp.com/datenschutzklarung.
(5) The legal basis is Article 6 Paragraph 1 Sentence 1 Letter f GDPR, Article 6 Paragraph 1 Sentence 1 Letter f GDPR, according to which the processing of personal data is possible even without the consent of the person concerned if the processing is to safeguard the legitimate interests of the person responsible or a third party is necessary, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data outweigh them, in particular if the data subject is a child. Here we refer to our interest in direct advertising in accordance with Recital 47 a.E. GDPR. We delete the data as soon as the purpose no longer applies, at the latest if you opt out of processing.
How do we use Plista?
(1) This website uses Plista. This is a service provided by plista GmbH, Torstraße 33-35, D-10119 Berlin (email: info@plista.com, tel.: +49 (0) 30 4737537-0, fax: +49 (0) 30 484984411 ). Further information about this provider and the processing of personal data by this company can be found at https://www.plista.com/de and https://www.plista.com/de/about/privacy/.
(2) Based on your individual surfing behavior, plista provides you with personalized recommendations of editorial content and advertisements on thousands of websites in its partner network. plista compares the reading behavior (including clicks, visits) of different users in order to find similarities and the same interests among them. You can find out more in addition to the information in paragraph 1 at https://www.plista.com/de/about/opt-out/.
(3) Plista currently collects anonymous usage data. This is anonymous information about a reader’s website visits and clicks without any personal reference. This data is used by plista to optimally deliver content recommendations and advertisements based on the reader’s interests. plista can collect information, for example, about your browser choice (e.g. Firefox or Internet Explorer), operating system (e.g. Macintosh or Windows), Internet provider (e.g. Telekom or 1&1) and whether you respond to advertising. In order to provide relevant advertising to mobile phone users, the provider may collect information regarding device type, model and version, operating system, user ID, and information limited to the browser chosen and the applications used. You can find out more in addition to the information in paragraph 1 at https://www.plista.com/de/about/opt-out/.
(4) If you do not want the data to be processed via Plista in the form described above, please note the following: Simply use the opt-out button. This allows you to delete the plista identification cookie at any time with one click. This means that you can no longer be identified by plista. Opting out does not prevent ads or pop-ups on your computer, only the delivery of adaptive ads from plista. So plista widgets, recommendations and advertisements will continue to be displayed on the internet. Only targeting, i.e. matching the recommendations and advertisements to your personal interests, is no longer necessary if you deactivate your cookie via opt-out. Please note, however, that in order for plista to recognize you as a user who has decided to opt-out, you must allow the setting of cookies in your browser. If you have not explicitly deactivated this, it is usually already the case. Setting the opt-out cookie is necessary so that plista does not create its identification cookie again the next time a partner is called up. If you delete the cookies in your browser, you will also have to repeat the opt-out process. If you use multiple computers or web browsers, you must opt out on each one separately. You can find out more in addition to the information in paragraph 1 at https://www.plista.com/de/about/opt-out/.
(5) As an alternative to the opt-out option in accordance with paragraph 4, you can also use the preference management system of the EDAA (European Interactive Digital Advertising Alliance) www.youronlinechoices.com. Plista is a member of the EDAA and, as part of our membership, we comply with the provisions of the IAB Europe EU Framework for Online Behavioral Advertising in the markets to which these self-regulatory provisions apply. For information about interest-based advertising, the choices available to you, and to opt-out of our and other participating EDAA member companies‘ placement of third-party interest-based advertising using cookies, please click here: www.youronlinechoices.com.
How do we use Twiago?
This website uses Twiago. This is an advertising service provided by twiago GmbH, Nicole Wißkirchen, Charlottenstraße 61, 51149 Cologne, email: info@twiago.com, phone: +49 221 975989 700, fax: +49 221 975989-799. Further information about this provider and the processing of personal data by this company can be found at https://www.twiago.com/datenschutz/ and https://control.twiago.com/privacy.php?lang=0.
Are we obliged to collect this data? What happens if we don't collect this data?
There is no legal obligation to collect the data. However, it is possible that if the data is not collected, it will be more difficult for you to visit our website.
Who do we send the data to? And: Does the data leave the European Union or the European Economic Area?
Third country reference:
Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA; http://www.facebook.com/policy.php; Further information on data collection: http://www.facebook.com/help/186325668085084, http://www.facebook.com/about/privacy/your-info-on-other applications and http://www.facebook. com/about/privacy/your-info everyoneinfo.
Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA; https://www.google.com/policies/privacy/partners/?hl=de.
Twitter, Inc., 1355 Market St, Suite 900, San Francisco, California 94103, USA; https://twitter.com/privacy.
AddThis LLC, 1595 Spring Hill Road, Sweet 300, Vienna, VA 22182, USA,
Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA, https://help.instagram.com/155833707900388
Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA
Pinterest, Inc., 808 Brannan St, San Francisco, CA 94103, USA
Amazon EU S.à.r.l, Amazon Services Europe S.à.r.l. l. and Amazon Media EU S.à.r. l., all three located at 5, Rue Plaetis, L–2338 Luxembourg; Email: ad-feedback@amazon.de
Other:
Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001 (Google Analytics)
Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland
twiago GmbH, Nicole Wißkirchen, Charlottenstraße 61, 51149 Cologne
plista GmbH, Torstraße 33-35, D-10119 Berlin
KLICK-TIP LIMITED, 15 Cambridge Court, 210 Shepherd’s Bush Road, London W6 7NJ
DF Digital Freedom GmbH, Hertefelder Strasse 9, 14641 Nauen, which commissioned us to offer and provide this site
Digistore24 GmbH, St.-Godehard-Straße 32, 31139 Hildesheim
Do we guarantee adequate data security?
We maintain current technical measures to ensure data security, in particular to protect your personal data from dangers during data transfers and from third parties gaining knowledge of it. These are adapted to the current state of the art.
How do we use cookies on this website?
We do not use cookies ourselves.
What rights do you have?
You have some rights. You have the right to information about the personal data processed about you as well as to correction or deletion, to restriction of processing, to object to processing and to data portability. You also have the opportunity to complain about us to the supervisory authority responsible for us. We politely point out that these rights may be subject to conditions which we will insist on being met.